Reed Exhibitions Alcantara Machado holds Latin America’s first exhibition focused on the GPS market

Thursday June 26th 2008
Filed Under Reed Exhibitions 



PRESS RELEASE

Reed Exhibitions Alcantara Machado holds Latin America’s first exhibition focused on the GPS market

EXPO GPS will assemble people from the navigation and tracking market for the first time in Brazil.

São Paulo, May 2008 – Extensively used for monitoring cars, trucks, ships, airplanes, prisons and even people, GPS (Global Positioning System) is more and more present in people’s lives. Developed and controlled by the United States Department of Defense, GPS may be used by anyone, requiring only a receptor that picks up signals emitted by satellites. To give an idea, there were more than 12 million active devices with GPS in 2006. There is data showing that this market will grow more than twenty-six-fold within the next 4 years, according to ABI Research.

Aware of this reality, Reed Exhibitions Alcantara Machado – a joint venture between the largest exhibition organizer in the world and the largest in Latin America – will hold the first event in Latin America specifically focused on tracking and localization technologies. It is EXPO GPS 2008 (1st Latin American Localization and Tracking Fair and Congress), which will take place between June 15 and 17 at the Centro de Exposições Imigrantes, in São Paulo.

“Targeting the land, sea, and air transportation, logistics, insurance, shipping, risk management, security, infrastructure, and mobility industries, the event serves the whole GPS application chain and takes a broad view of the topic”, explains José Danghesi, the event’s Show Manager.

EXPO GPS was created with the purpose of gathering, integrating and promoting business between professionals in the supply chains of the fields of vehicle tracking and location-based services and corporate users of these services. Approximately 40 lecturers will participate in conferences and seminars aiming to present the industry’s innovations and trends, with priority given to discussions that are crucial for market growth, addressing technologies, policies and strategies.

Today, among various market niches, discussions deal with the applications of localization in the field of logistics. That is, how to improve, by means of technical knowledge, the movement of monitored objects with an accurate analysis of the best destinations and scenarios and even the optimization of processes.

In this regard, Expo GPS 2008 emerges as a privileged venue for presenting products, services and corporate applications and at the same time broadens, in a clear and transparent way, the discussion of issues involving mapping, communications and telemetry technologies.

The event is supported by GRISTEC (National Association of Risk Management and Tracking and Monitoring Technology Companies) and NTC & Logística (National Cargo and Logistics Association). The 1st EXPO GPS will take place concurrently with GEO Summit Latin America, which will include the participation of approximately 50 exhibitors representing more than 100 of the major brands of Brazil’s Geotechnology market.

Sectors

*         Products

o        Blockers, Trackers and Localizers

o        GPS and Accessories

o        Software (localization, tracking, navigation and maps)

o        Data (maps, satellite and aerial images)

o        Navigators

o        PDAs and mobile phones

*         Services

o        Consulting services

o        Systems Development

o        Risk Managers

o        Tracking and monitoring systems installers

o        Tracking and monitoring

o        LBS – Localization-based services

o        Mapping

o        Telecommunications

o        Information Technology

Further information:

GEO Summit Latin America (9th Geoinformation International Fair and Congress)

Date: July 15 to 17, 2008

Time: noon to 7 p.m.

Venue: Centro de Exposições Imigrantes Exhibition Center – Rodovia dos Imigrantes, Km 1,5

Note.: Entry of people under 16 is prohibited, even if accompanied by an adult.

GEO SUMMIT – www.geobr.com.br

EXPO GPS – www.expogps.com.br

More information for the press from:

Antonio Alves

Communication Coordinator

Reed Exhibitions Alcantara Machado

Tel.: +55 11 3060-5019

Fax: +55 11 3060-4946

E-mail: antonio.alves@reedalcantara.com.br

Or

Elaine Tessarolo

Communication Assistant

Reed Exhibitions Alcantara Machado

Tel.: +55 11 3060-4945

Fax: +55 11 3060-4946

E-mail: elaine.tessarolo@reedalcantara.com.br

About Reed Exhibitions Alcantara Machado

Set up in April, 2007, Reed Exhibitions Alcantara Machado is a joint venture between the world’s largest fair promotions agency, Reed Exhibitions, which has been in Brazil since 1997, and the biggest in Latin America, Alcantara Machado Feiras de Negócios [business fairs], which was founded in 1956 and whose first event was FENIT (International Textile Industry and Fashion Trade Fair), held in 1958. The partnership started in 2006, with FEICON BATIMAT (International Construction Industry Trade Fair), which was followed by ISC BRASIL (International Security Conference and Exposition) and SISP (São Paulo Real Estate Trade Show).

Reed Exhibitions Alcantara Machado has offices in Sap Paulo and 140 employees. It organizes more than 30 business fairs in Brazil every year in the most diverse of industry segments. One of the promoter’s objectives is to provide exhibitors and its clients with the opportunity of increasing their business, by bringing international events to Brazil and forming new partnerships.

About Reed Exhibitions

Reed Exhibitions is the world’s leading events organiser. In 2007 Reed brought together over six million industry professionals from around the world generating billions of dollars in business. Today Reed events are held in 38 countries throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 39 fully staffed offices.

Reed organises a wide range of events, including exhibitions, conferences, congresses and meetings. Its portfolio of over 500 events serves 47 industry sectors, including:

Aerospace & aviation, automobiles, building & construction, electronics, energy, engineering, entertainment, environment, food & hospitality, gifts, healthcare, IT, jewellery, life sciences & pharmaceuticals, property, manufacturing, medical education, packaging & converting, printing & visual communication, security, sports & recreation, travel.

Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.

Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2006, Reed Elsevier made adjusted profit before taxation of £1,052 million on turnover of £5,398 million.